I thought this was a great video, almost satirical in its approach. It is quite a clever short film. These are some of the concepts that often are ruminating in my head. It baffles me the ammount of energy that we wast without even thinking of its implications.
Mainframe’s film is a lighthearted take on the future of environmentalism, focusing on ideas about the recycling and reclamation of energy. As science strives to harness the power of nature in order to derive cleaner sources of power, the short animation highlights the idea that society already produces enormous quantities of energy merely as a by-product of everyday life.
About the artist:
Mainframe is a creative production studio, specialising in motion graphics and animation for ads, promos and branded creative content. Most of the work is for broadcast but output includes projects for cinema, online and mobile media. Mainframe comprises 20ish highly tuned creative minds in peak physical and mental condition and quite a lot of expensive kit.